O2C – Order to Cash - Sales system
The O2C sales system enables publishers and distributors to sell and ship digital and physical products efficiently. Books, e-books, print and electronic journals, articles, loose-leaf works, databases, services, audio, video, apps, merchandise – all of a publisher's products and customers are handled in a standardized system. O2C supports every distribution channel, physical shipments from a warehouse, electronic delivery via portals, booksellers, web shops, consignments sales, online booksellers, aggregators. In this way, O2C uniquely supports the switch from traditional to digital business models in a way which includes both sides.
With O2C
- Sales manages all products and prices
- Customer service manages addresses, customer data and terms, complaints and all communication
- Customer service enters orders for every kind of product
- Marketing plans and controls marketing activities and evaluates their success
- Prices, terms and shipping costs are determined automatically and invoicing is automated
- Stock and shipping and dispatch are automated
- Returns are processed efficiently and credit notes are created
Unique features
- Efficient order processing: identify the customer and product, the software takes over the other tasks and determines all the necessary data automatically from master data
- Bundles of subscription and single products and of physical and digital products
- Media neutral ordering system; every kind of product and order in just one system
- Electronic ordering
- Real-time web shop integration via Web Services
- Integration with web delivery platforms – authorize digital shipments in real-time via Message Based Services
- CRM, address management and marketing, postal check and duplicate recognition
- Full support for the specifics of the book trade
- Baker & Taylor, Ingram, Onix, and Centraal Boekhuis integration
- Direct marketing and direct sales tools
- Multi-location, multi-currency, multi-language, multi-company


Ruud Gerritsen
Vivek Dubey
John Lawson
George Logan
Steve Waldron
Carl Mann


