Klopotek CRM Solution Implementation - STREAM
In order to provide a seamless and personalized Customer Journey to your various target groups (universities, schools, teachers, students – often operating and exchanging experiences in communities), publishers need a solution which enables you to learn from all the individual users of your portal.
It is vital to address the right person with the right information at the right time – browser-based and on all types of devices.
Klopotek has implemented this for Noordhoff Uitgevers (with other educational publishers, such as Liber, part of the Infinitas Learning Group) by integrating a wide range of state-of-the-art technologies to create a unique CRM solution. “The more information you have, the better and more targeted the communication will be,” explains Olaf Hoge, Manager Services, in a talk with us.