Sending & making available metadata and creating flyers:
efficient product marketing made easy
Metadata export the smooth way
It is an important requirement in the publishing industry to be able to export product data in the ONIX format. The Metadata Export Manager feature, part of the browser-based STREAM apps Title Life Cycle Manager and Product 360°, supports you in handling all exports to all recipients – of course, also in ONIX 3.0.
Customized templates: smooth sailing instead of a bumpy ride when doing exports
Key features and benefits
Support for handling all types of exports to all types of recipients
Design and manage your own individual templates for catalog exports
Style sheets (e.g. ONIX 3.0, ONIX 2.1, customized exports tailored to the needs a specific recipient, etc.)
To install a newly created style sheet, simply upload it
Post-export corrections and new transmissions because of errors will be a matter of the past
Create graphically designed flyers in various formats in a simple way
‘Download Center’ for managing and storing export files & for making available data to recipients (in case data is not sent out but made available)
Efficiency gained by creating
& using templates
Aggregators and resellers will get your metadata in a smooth and transparent way: post-export corrections and new transmissions because of errors will be a matter of the past. Metadata Export Manager also makes it possible to create graphically designed flyers in various formats in a simple way, making life easier in Product Marketing.
Metadata Export Manager helps you to save time and reduce errors, as it enables you to design and manage your own individual templates for catalog exports. Simply select which data of a product is to be sent out (e.g. all text types or only selected ones) and which style sheets are to be used (e.g. ONIX 3.0, ONIX 2.1, customized exports tailored to the needs a specific recipient, etc.).
To install a newly created style sheet, you only have to upload it; getting access rights to the batch server is not required.
Batch monitoring & Download Center
This STREAM feature also provides an option for batch monitoring and a dedicated ‘Download Center’ for managing and storing the export files that have been generated.
You don’t have to actually send out your exports; it is also possible to provide the files you created in the Download Center and notify the recipients that a new export is available for them to be saved to their local device.
The cloud-based STREAM app Title Collector is your smart and flexible tool for generating queries to select products in your database and provide them in a list. The results recorded in this list can be exported in various formats or used for creating standardized marketing material.
Key features and benefits
Enables you to generate 'selection profiles' in an easy way for doing catalog exports (ONIX) or creating flyers for marketing purposes
'Selection profiles' are: queries to select products from your database and provide them in a list
For creating these profiles: 'selection rules' – various rules can be selected for each selection area
Option for specialists: create (complex) rules in a process similar to working with SQL
The results list of a selection profile can be edited (a manual process)
Results of a product selection are made available as a file for further processing
Templates for doing exports are available from the integrated STREAM feature Metadata Export Manager
The data export file can be downloaded
Create the profiles you need: in a simple way or as a specialist
'Selection profiles' are where the search criteria and results lists can be administrated in the app: you define 'selection rules' to narrow down your entire product portfolio to the titles you want to select.
There is a large number of search criteria that can be used – for each area of the data stored in the Product Pool, there are various fields to choose from for data queries, arranged in 'selection areas'. Search criteria can be combined to create complex queries.
You can directly start the batch procedure to run a selection or schedule this for a specific date and time. It is also possible to do the selection at regular intervals so that the selection list is updated automatically in the background.
How can you define the selection parameters for creating your profiles using the app? This process is linked to the way SQL (Structured Query Language) works: the standard computer language used for database management.
If you don't have a basic knowledge of SQL, this is not a problem with Title Collector: an intuitive, easy-to-use user interface enables you to select the search parameters you want.
Doing exports and creating flyers: quick & easy with templates
Your results lists can be exported in XML and be formatted as a number of file types, for doing ONIX exports and creating marketing flyers and catalogs.
The export settings and style sheets to be used are stored and managed using the STREAM feature Metadata Export Manager (see separate flyer), which is an integrated part of Title Collector. For each export, there is the option 'immediately' or as part of the 'batch' procedure. Once processing has been completed, you can download the respective file.